Re: Brewing water temperature

The old rule of thumb is this:
Cost to make/advertise/market, etc.   is     X
The wholesaler charges    2X
The retail price ends up being   4x

So, the price doubles at each stage in the path.

Alan




On Tue, 12 Sep 2006 14:38:40 -0400, AlanM <michael1943@[EMAIL PROTECTED]
>
wrote:

>The only problem is with commercial math. If you add $25 in actual cost, 
>the manufacturers cost to the retailer will be increased by 1000% not 
>100%. When I worked for Xxxxxxxx-Xxxxxx (name Xxed out to protect ME) 
>the direct cost of any product never exceeded 17.5%. Prior to that 
>manufacturer another american cor****ation wanted and even higher figure. 
>In 1984 we closed a division which had the markup, but total US sales 
>amounted to only $22 million and was closed without even an effort to 
>sell it. (they called it protection of the brand)
>> 
>> It could be commercially viable though. All it requires is a water tank

>> with a circulation pump, and electronics. It might add $25 to the cost 
>> of the coffee maker but you could charge $50 more for the feature.
>> 
>> 
>>